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Plush Shop Simulator

Run your own cozy plushie shop in this management simulation game. Buy, price, and sell adorable plush toys, stationery, and mystery blind boxes!

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Developer
Guppy
Publisher
PlayWay S.A.
Release
Coming Soon
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Game contextLatest: IGF Team
ContextThe evidence factors used to assess whether this game belongs on IndieGame.Fan.Status
Notes
Latest Contributor: IGF TeamEdit notes
Updated: Jul 14, 2026Developer scaleThe operating scale of the game's developer.
Updated: Jul 14, 2026Publisher scaleThe operating scale of the game's publisher.
The documented publisher is controlled by a public or major corporate parent.
Updated: Jul 14, 2026Publisher statusHow the game's publishing relationship is classified.
The material publisher is controlled by a public or major corporate parent.
Search Google: How is Plush Shop Simulator and PlayWay S.A. funded?FundingThe known source of funding behind the game.
Search Google: Who controls the creative direction and IP for Plush Shop Simulator and Guppy?Creative controlWho appears to retain creative control of the game.
Updated: Jul 14, 2026Release statusWhether and how the game has been released.

Media

13 items

About the Game

Welcome to Plush Shop Simulator — a cozy shop management game!

Start with a small city store and grow it into the ultimate plushie paradise. Stock your shelves with adorable plush toys, stationery, and mystery blind boxes. Keep your customers happy, customize your shop, and become the go-to destination for all things soft and squishy!

  • Buy, price, and sell a variety of cute items, from plush toys to notebooks and blind boxes.

  • Pay attention to Gacha Market trends and scalp blind boxes to sell them at the best value.

  • Set prices that keep customers coming back and buy new licenses for even more variety.

  • Hire different employees like Janitors, Cashiers, and Stockers to help you around the shop.

  • Rearrange or paint/customize your shelves.

  • Add decorative furniture including rugs, plants and your own plush toys.

  • Design cozy storefront displays to create a space that showcases rare blind-box toys.

  • Discover new plushie collections, and rare blind boxes as you grow your shop.

  • Upgrade your store’s size and unlock a warehouse for even more supply storage.

  • Unlock decor options to attract even more shoppers!

  • Progress throughout the skill tree for shop upgrades, supplier discounts, and more!

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