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Plush Parade header art

Plush Parade

Design and sell your plushies in this cozy creative sim! Mix and match hundreds of pieces to create unique designs and build your own plush collections. Manage your online shop and compete with a rival company to become the ultimate plush designer!

Steam Page
Release
May 28, 2026
65 days ago
Steam Reviews
Positive37 reviews94.6%

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Game contextLatest: IGF Team
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Notes
Latest Contributor: IGF TeamEdit notes
Updated: Jul 13, 2026Developer scaleThe operating scale of the game's developer.
Updated: Jul 13, 2026Publisher scaleThe operating scale of the game's publisher.
Updated: Jul 13, 2026Publisher statusHow the game's publishing relationship is classified.
Search Google: How is Plush Parade and Cozy Bee Games funded?FundingThe known source of funding behind the game.
Updated: Jul 13, 2026Creative controlWho appears to retain creative control of the game.
Updated: Jul 13, 2026Release statusWhether and how the game has been released.

Media

10 items

About the Game

Mix and match hundreds of customizable pieces to create your dream plushies!

  • Choose a base plush form such as a human, demon, elve, troll or alien! 

  • Personalize your plush across 15 different categories, such as earrings, blush, glasses, shoes hats & much more!

Grow your brand as your new plushies hit the shelves!

  • Order stock and launch promotions to keep your shop growing!

  • Design cohesive plush collections to showcase your unique aesthetics!

  • Retire low popularity plushies to make room for new hits!

Level up your design skills and unlock new adorable themes!

  • Discover themes from cottagecore coziness to gothic elegance and pool party vibes!

  • Spin the wheel and pick new pieces to unlock based on their color and category!

Remember, you’re not the only one in town!

  • Increase your popularity, reach new fans, and become the best plush designer!